The Pacific Business News recently published a story on how “Small-business owners are active in Social Media Club” of Hawaii; our Chief Strategist, Rob Bertholf, was interviewed on how the meetings have appeal to both C-Level execs as well as social media practitioners.

Rob is quoted: “If we can raise the knowledge level of [social media best practices in] Hawaii as a whole, there’ll be better marketers out there, we’ll have better engagement with our customers, better analytics identifying ways for better conversion and businesses as a whole can be more effective.”

Also interviewed in the article Social Media Club Hawaii chapter president Tara Coomans who stressed the importance of staying up to date on the ever evolving world of Social Media marketing.

The Social Media Club Hawaii is committed to keeping Hawaii businesses up-to-date and educated on the latest social media tools and how to use them to their advantage.

Small-business owners and social media professionals are actively engaging with the club and its members to ensure they are taking advantage of the industry best practices and educational tools to strengthen their companies and excel in their positions.

Read the entire article by Reporter Stephanie Silverstein of Pacific Business News on their website: http://www.bizjournals.com/pacific/print-edition/2012/08/17/small-business-owners-are-active-in.html