SEO WordPress Tips for 2012

 

TECHNICAL TIPS:

Brief Overview: (See the full SEO for WordPress: Step 1 post here.)

  • Setup Permalinks in WordPress admin panel under Settings > Permalinks
  • Install WordPress SEO (by Yoast) / Verify Google Webmaster Tools
  • Install XML Sitemap plugin, go into Webmaster tools and “Submit Sitemap” /sitemap.xml
  • Install Redirection plugin
  • Consider installing W3 Total Cache if site load time is slow and uninstall any plugins which add unnecessary or bulky code to the area

CONTENT TIPS:

Brief Overview: (See the full SEO for WordPress: Step 2 post here.)

  • When creating posts/pages the first input area will go in the H1 tag in the post, rename the menu item in Appearance > Menu and use the WordPress SEO section to override page title which is seen in the Search Engine Results page.
  • Write for Humans but use a Keyword in the title, recommend < 50 characters
  • Customize the slug / page path use a relevant keyword
  • Use Videos and Images in the site to grab the search engines attention

SOCIAL SHARING & INBOUND TIPS:

Brief OverviewBrief Overview: (See the full SEO for WordPress: Step 3 post here.)

  • Add social sharing, enable in JetPack
  • Tweet, Post, G+, Pin, etc. your pages & posts
  • Ensure inbound links use Keyword in anchor text.

ANALYTIC TIPS:

Brief Overview: (See the full SEO for WordPress: Step 4 post here.)

  • Link Google Webmaster Tools
  • Install Broken Link Checker
  • Install “Google Analytics” plugin
  • Create/Link Analytics Profile
  • Take @Rob’s Analytics Class