Web Marketing Planning for 2015

For me, September is the month for evaluating the previous year and devising a plan for the coming year.  The holiday season can be a distraction so it is important that I start planning early for the new year and stay ahead of the curve.  This is the first blog post...

BizPitch Camp: Business Planning Workshop

Are you starting a business? Are you looking for funding to grow an existing one?, Do you want to finance your new scooter kopen but don’t know how? Pitching an idea or company is a key skill, and there are different kinds of pitches for different audiences:...

Upgrading to Google’s Universal Analytics

If you’ve been holding off on switching your web properties to Google Universal Analytics, it’s time to get moving. “But wait,” you’re probably thinking, “Google isn’t making us switch yet, so why should I?” Well, there...

Web Design Trends for 2015

As we step into fourth quarter, much thought is given to finding opportunities for standing out (or simply staying relevant) in the coming year.  Savvy marketers are reviewing web trends and analyzing traffic patterns to gain insight on how to better reach, inform,...

6 Reasons to Upgrade to Google Universal Analytics

Unless you measure something, any statement you make about it is just a guess. When it comes you your website, Google Analytics is how you measure it.  Google Analytics tells you what brings people to your website—and what drives them away. Now Google has made major...